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Monday, 27 February 2012

Kiwi Update: Getting Fruity!

Hello kiwis, Henry here!

Emma and Julie have been very busy lately designing things and coming up with campaigns for their lovely clients so I am pleased to have been promoted to Chief Blogger. I’m the only one who has anything interesting to say anyway!

This week, I overheard Julie and Emma talking about their plans for Twisted Kiwi's own marketing, so to help, I got online and started looking at fun ways that fruit is used in communications. As you can imagine, I was spoiled for choice! Fruit is very popular because its versatility and colour means that you can really get creative with it!


Easily the favourite thing that I found was this set of posters promoting a farmer's market. The amusing manipulation of the fruit's skin injects youth and fun into something that is widely seen as a traditional, old fashioned industry. Meanwhile, the simple, minimalism of the rest of the poster allows the hero image to steal the show. I just love how thinking outside the box and a little bit of bravery has really changed my perception of farmer's markets.

No prizes for guessing which our favourite image is!

Well, I’m off to bark at the printer now but see you here next week for more kiwi fun.

Woof. x